Social mediaposts forCricDost

CricDost, a cricket scoring and community app, wanted to level up its social media game. I planned and designed a month of posts for its Instagram, Facebook and Twitter handles.

Their challenge: they had a great product, but their social posts were not connecting emotionally with fans. My goal was to change that, and to create designs that felt like cricket itself: dynamic, bold and full of movement.

My objective was to design a series of posts that

• Build awareness for the CricDost app
• Capture the energy and emotion of cricket lovers
• Stay consistent across campaigns and formats (Instagram, Facebook, Twitter)
• Make people stop scrolling and start downloading

The design direction was built around three keywords: Energetic. Local. Modern.

The colour palette borrowed the intensity of stadium lights: bright oranges, deep blues and vibrant greens. Typography was bold, often italicised, mimicking the speed of a ball in motion. I used motion-inspired shapes and overlapping layers to keep every frame alive.

I handled the end-to-end visual design, from concept sketches to final assets

• Designed campaign layouts for match-day engagement
• Created typography that reflects the pace and excitement of the game
• Integrated player imagery, stats and CTA placement for brand recall
• Aligned with the in-app design style of CricDost for consistency

This project reminded me how powerful visual rhythm can be. When every post moves with energy and intent, the audience feels it.